Consumer shifts change the retail landscape.

​

We believe the way retailers and brands are analyzed should also change.

 

Competition on price and promotion is inherit in today’s retail landscape. The old 4Ps of retail - product, place, price and promotion - don’t encompass all of the elements impacting retail success in today’s technologically-driven global economy.

 

PIE + O™, our trademarked proprietary research methodology, is the cornerstone of our approach. 

 

PIE + O™ provides a comprehensive review and analysis of the consumer discretionary sector.