The target audience for retail will continue to be generations Y(Millennials) and Z. They are buying the most in apparel and footwear. 1. The Athletic Space will continue to be important for 2020. The athleisure apparel and non-performance sneakers are used for full lifestyle dressing. The umbrella trend here involves wellness and comfort. Stock Picks Long LULU NKE LULU: JHA continues to see momentum in the athleisure space and LULU has evolved its assortment to gain more son